Sita Distribution Project: Results

This presentation is a “first-quarter” report about the Free Distribution of Sita Sings the Blues. It was hastily written July 31 for a conference the next day. Please read about our business model. As of this writing (August 5, 2009) the numbers remain approximate and incomplete. The store has actually grossed $34,883.00, but some of those sales are for merchandise; sales of QCO’s “standard edition” Sita DVD are split between me and QCO, and so aren’t fully reflected in this report. In other words, store income in this report is reported conservatively — some numbers should be higher, but Karl Fogel (who manages the store) hasn’t had a chance to do the full accounting yet, so these will have to do. Also, I failed to include income from indie cinemas like Central Cinema in Seattle. Those probably amount to $3,000 to $5,000. Even the conservative numbers in this report reveal an important truth: I am making money with my “Free” content.


Author: Nina Paley

Film Web site:

Further information: The Sita Distribution Project at


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